We are the premier recruitment agency for fresh produce jobs UK and Worldwide.

Sales Manager (F&V)

£30-£50,000 Depending on experience -
Tonbridge, Kent,

Our client are a major international Fresh Produce Group, they have offices located throughout Europe and now have a strong presence in the UK. They have a strong network across Europe and overseas and due to continued success they would like to grow their customer base in the UK …. Therefore they are looking for a skilled and energetic Sales professional with at least 2 years in Fresh Produce Sales or Trading role to continue their success in the UK.

Our client is an established business who have steadily grown to become a leading name in the fresh produce industry, they have a tremendous amount of knowledge within the business and are considered experts in the fresh produce sector.You will be responsible for developing and maintaining existing client relationships within the Sales & Marketing department, whilst identifying and targeting new business opportunities particularly in the non-retail sector.

To be successful in this role you will need to be a high calibre sales professional, ideally with a portfolio of customers in Wholesale Markets, Food Service, Processors, Category Managers (This is ideal, not essential). It is unlikely that you would have less than two years experience within the Fresh Produce industry and used to growing business within healthy and stable relationships. A combination of a proactive trading mentality and a strategic thinker would be essential.

You will have an eye for opportunities and jump on any chances to help grow sales and the business. You will be able to utilise your experience and relationships to help drive the business forward and help grow the top and bottom lines for the business.

The ideal candidate will have fresh produce trading experience. You will have a proven track record of delivering sales and new business in the wholesale, catering and processor markets. You will be a team player and have a good ‘can-do’ attitude

Key responsibilities and accountabilities:

• Managing customer accounts and generating sales. Focus on understanding customer needs and building long term relationships.
• Visiting customers and supporting New Business Development activity
• Learning about customer businesses, negotiating prices, and ensuring the delivery of first class customer service.
• Manage pricing and margins according to internal targets.
• Maintain and develop existing and new customers through ethical sales methods.
• Optimize quality of service, business growth, and customer satisfaction.
• Meet company targets for retention of growth and profitability.
• Building new Customer base
• Being a Team player essential


To be considered for this role, we are looking for someone with the following experience / knowledge

  • Strong negotiation skills, excellent telephone manner, sales skills must be demonstrated throughout your past career.
  • Sales / Trading experience in the Fresh Produce Industry – At least 2 years
  • Some Procurement or Buying experience would be interesting to our client… But this experience is not essential.
  • Experience working with Non retail / wholesale customers from the Fresh Produce Trade.
  • Ability to work independently and you would be a ‘self starter’. Although guidance and training will be provided if needed….


Salary range is £25,000 + for a Junior Sales with at least 1-2 years experience

Salary is open for a more Senior Sales candidates  (£35,000 – £50,000 +). We would expect you to have at least 4 years in the Industry, ideally with some contacts in the Non retail sector within Fresh Produce / Fresh food.

Please contact Frank or Georgina +44 (0) 1273 720599 or +44 (0)7734 861 080 to discuss the role and your experience. Or if you feel you have the above experience, please send over a CV and we will get back to you with some feedback and more information about the role and the company

For more information please call us on 01273 720599 or email us at

If interested, please contact us and quote the reference F142

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