West Midlands
Posted 4 months ago

This is a dynamic and energetic sourcing and sales Arm of a well-established fresh produce Import and Marketing Group. They have offices in the West Midlands, Lincolnshire and NL.

We are seeking a dynamic and results-oriented Sourcing and Sales Manager to join our client’s team. This role is customer and supplier-facing, requiring exceptional communication skills, market insight, and a strong aptitude for business development.

A Fresh Produce background is not a requirement as full training, mentoring and guidance will be supplied. Most importantly they are looking for a new Commercially orientated ‘Star’ to build their career in this fast-paced and exciting Industry. You will skilfully immerse yourself in this environment developing a keen focus on service levels, category management, and new product development (NPD), taking onboard the key elements of selling the products you have sourced.

The primary responsibilities will include managing sales and margins, crafting compelling presentations and proposals, account management, negotiation, and building and maintaining strong relationships across the supply chain.

Key Responsibilities:

  1. Customer and Supplier Relations: Serve as the primary point of contact for both customers and suppliers, ensuring exceptional service levels and fostering strong partnerships.
  2. Market Insight: Stay abreast of industry trends, market dynamics, and competitor activities to identify opportunities for growth and innovation.
  3. Business Development: Proactively seek out new business opportunities, develop strategies for expansion, and drive growth in key market segments.
  4. Fresh Produce : Eventually, after training, you will leverage your understanding of the fresh produce market to optimize sourcing strategies, manage inventory effectively, and drive product innovation.
  5. Service Levels and Category Management: Monitor and optimize service levels to meet customer demands and ensure efficient category management.
  6. New Product Development (NPD): Collaborate with internal teams and external partners to drive NPD initiatives, from concept ideas to commercialisation.
  7. Sales and Margin Management: Develop and execute sales plans to achieve revenue targets while maintaining healthy margins.
  8. Presentations and Proposals: Prepare compelling presentations and proposals to pitch products and solutions to customers and prospects.
  9. Account Management: Oversee the management of existing accounts, ensuring high levels of customer satisfaction and retention.
  10. Negotiation: Utilise strong negotiation skills to secure favourable terms with suppliers and customers while maintaining positive relationships.
  11. Relationship Building: Cultivate and nurture relationships with key stakeholders across the supply chain, including customers, suppliers, and internal teams.


  • Showing commercial potential.
  • Bright, talented, ambitious, flair, keen to learn, confident, rapport builder.
  • Excellent communication and interpersonal skills.
  • Useful to have a track record of Sales, Business development, NPD…
  • Negotiating skills.
  • Ability to thrive in a fast-paced, dynamic environment.
  • Numeracy, Microsoft skills.
  • Ability to work to tight deadlines.
  • Can finish what you start.
  • Ability to analyse data and extract actionable insights.
  • Team Player.

If you are a bright, confident, and articulate professional with a passion for fresh produce and a drive for success, we encourage you to apply for this exciting opportunity.

Job Features

Job Category

Business Development Manager, Commercial Sales Manager, Sales and Procurement


Permanent / Full Time


West Midlands


Talent Dependent

Job Number


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